PH takes the personal touch to woo young voters

Pakatan Harapan is stepping up efforts in the run-up to the Nov 14 Melaka election to win over young voters, particularly first-time voters, through more targeted campaigning methods, says PKR Youth chief Kamil Munim.

He said while campaign strategies must adapt to changing communication trends, especially as young people are more active on social media, traditional face-to-face methods must not be overlooked.

“We are dealing with people who need the personal touch. Every candidate must make every effort to meet voters in their respective constituencies,” he said at PH’s Machap Jaya operations centre in Batu Lesung today, Bernama reported.

Kamil said he had visited almost all the constituencies contested by PH in Melaka and would cover the remaining constituencies during the final five days of campaigning.

He said PKR’s election machinery would also intensify efforts to reach out to voters in the second week of campaigning to secure greater support for PH and boost voter turnout.

“We hope to maintain the positive momentum until polling day and intensify our efforts in the remaining campaign period to convince more voters to support us,” he said.

Kamil said PH was focussing on 15 seats in its bid to secure enough seats to form the state government, and hoped election workers in all 15 constituencies will push to bring about change in Melaka.

PH is contesting 24 seats in the Melaka polls. Polling is on Nov 14, with early voting set for Nov 10.